"There is no way around digitization. It is a blessing for the company if it is implemented correctly. The result must be clear to both sides beforehand. The same applies to the time frame and the budget required. The only way to take the "horror" out of implementation is to say goodbye to flowery sales texts and speak plainly against the background of the actual situation in the company. Ultimately, you should only be guided by facts. Capacities for digitization are already in short supply. And yet this process has yet to begin in the vast majority of traditional companies. Much of what was implemented early on will be superseded if it has not been further developed. Partial solutions will be replaced by ever more extensive overall solutions.

Digitization is like going to the gym: just being there is no benefit. There has to be a goal and then weights have to be moved, then you also go out stronger. It's also not enough for us to be able to digitize. The customer's willingness and understanding must also be pronounced and sustainable. Otherwise, not every collaboration makes sense. We are required to convey in the first hour how it will feel and what results can be expected. We need to fit the client and the client's requirements to us before we shake hands. We like to listen to understand. When we tackle something, we see it through to success. With us, there is still a handshake (besides contracts) that has value. That's what we stand for!"